Alex appeared on Argos TV earlier this week to promote her exclusive watch range & collection. Appearing for the entire 1 hour show, she spoke about all 5 of the watches and also spoke about the next design which will be launched in 2012.

She also gave some new information about the brand new single “Elephant” which will be sent out to clubs next week!

If you’re looking for that perfect Christmas gift for your mom, sister or the special woman in your life – these watches are the perfect fit.

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We are officially premiering Alexandra’s ad campaign photo shoot for her Argos Watch & Jewelry Line. Alex looks phenomenal as she poses in four different beauty shots – showing off the stunning pieces of jewelry.

The line will be available to purchase in stores and online at Argos.co.uk this Saturday, July 30th.

If you are looking for that special gift for the special women in your life then this is certainly the gift for them. Even if you want to treat yourself, nothing wrong with a little retail therapy.

Please continue after the break to view the full photo shoot. (Read more)

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Alexandra attended the launch of her brand new watch line with Argos today in Milton Keynes & posted some exclusive Twitpics from the event. If you follow her (@alexandramusic), then I’m sure you have already seen the pictures – but for those of you who missed them, here they are below:

The watch line will be available in stores and online Saturday, July 30th available exclusively to Argos.

(Read more)

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We have some exclusive and super exciting news for you all:

Alexandra will be releasing her very own jewelry and watch range debuting on JULY 28th. As you all know, Alex has always shown great interest in accessories and playing around with her look so its only right that she takes this route – no one else could do it any better.

The range will make its official launch in 3 weeks – at the end of July & if you have seen the pictures from yesterday’s Wireless Festival then you can get a look at just what the line will bring. Alex rocked one of her own watches which has a really chic and sophisticated look to it.

In addition to this line, Alex also joined forces with boyband JLS for their very own line 2KX which already has items up for pre-order right now. Don’t forget to check that out as well.

We will keep you all posted with the very latest news regarding the new range. Make sure you support our girl!

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We have some exclusive and super exciting news for you all:

Alexandra will be releasing her very own jewelry and watch range debuting in 3 weeks. As you all know, Alex has always shown great interest in accessories and playing around with her look so its only right that she takes this route – no one else could do it any better.

The range will make its official launch in 3 weeks – at the end of July & if you have seen the pictures from yesterday’s Wireless Festival then you can get a look at just what the line will bring. Alex rocked one of her own watches which has a really chic and sophisticated look to it.

In addition to this line, Alex also joined forces with boyband JLS for their very own line 2KX which already has items up for pre-order right now. Don’t forget to check that out as well.

We will keep you all posted with the very latest news regarding the new range. Make sure you support our girl!

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